https://codesignal.com/
Worked with 2 developers to redesign and develop the entire CodeSignal marketing site using WordPress and Elementor. Translated Figma designs into a highly responsive, conversion-optimized, and scalable platform. Integrated advanced analytics, SEO tools, and third-party marketing automation systems to enhance tracking, performance, and lead generation.
This project involved a full redesign and rebuild of the CodeSignal website using WordPress with a custom Elementor workflow. I collaborated across two development teams to execute a clean, modern layout that supports their SaaS platform’s marketing goals and technical documentation needs.
My responsibilities included converting Figma designs into pixel-perfect Elementor pages, optimizing for speed, SEO, and responsiveness. I configured marketing automation tools, managed integrations like GA4, Crazy Egg, LinkedIn Insight, and also ensured smooth cross-device/browser compatibility. Additionally, I handled the setup of dynamic pages, lead generation forms, and content publishing across key landing pages.
Tech Stack Used:
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CMS: WordPress
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Page Builder: Elementor
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SEO: Yoast SEO
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Analytics: Google Analytics (GA4), Facebook Pixel, LinkedIn Insight, Crazy Egg, Demandbase, Amplitude
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Advertising: Reddit Ads, DoubleClick Floodlight
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Marketing Automation: Marketo, Qualified
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Tag Manager: Google Tag Manager
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Issue Tracking: Sentry
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JavaScript: GSAP, jQuery UI, core-js
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Video: MediaElement.js
Results Achieved:
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Translated complex Figma UI into high-performing, responsive Elementor templates
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Integrated multi-layered analytics and automation tools for enterprise lead generation
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Improved website performance and engagement through UX-focused design
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Delivered a scalable and easily maintainable WordPress platform
This was a collaborative project involving two teams, where I led the WordPress + Elementor implementation, frontend development, and tool integrations from start to finish.
