https://www.ticketleap.com/

TicketLeap is an event registration and ticketing platform where instructors and creators can host classes, workshops, and community events. I was responsible for the full website redesign using WordPress, with a focus on enhancing user flow, aesthetics, and mobile responsiveness. The new design significantly improved both user engagement and class registration conversions.

I led the complete redesign and front-end development of the TicketLeap website in collaboration with two other developers. My role included setting up the site on WP Engine, custom layout design using Beaver Builder, product (class) entry, performance optimization, Mailchimp integration, and analytics setup. All pages were crafted for optimal user experience using responsive frameworks and refined UI. The goal was to simplify class discovery and registration for users, resulting in measurable growth in event attendance and platform activity.

Tech Stack

• CMS: WordPress

• Page Builder: Beaver Builder

• JavaScript Frameworks: React, jQuery, Swiper, core-js

• Tag Managers: Google Tag Manager

• Analytics: Google Analytics 4, Mouseflow, LinkedIn Insight Tag, Facebook Pixel

• SEO Tools: Yoast SEO

• Advertising: Reddit Ads, Microsoft Advertising, DoubleClick Floodlight

• Email Marketing: MailChimp

• CDN: Cloudflare, Amazon S3

• Security: reCAPTCHA, HSTS

• Font & Icon Scripts: Google Fonts, Twitter Emoji (Twemoji)

Results Achieved

• Successfully boosted registration form completion rate by 30% post-launch.

• Helped the client scale to over 7,000+ class/event signups within 6 months through improved design and flow.

• Improved performance score and SEO health, contributing to higher search visibility for targeted event categories.